A STUDY ON PROMOTING AND COMMERCIALIZATION OF AMISH TRIPATHI’S MASHUP

The present investigation looks to dissect Amish Tripathi’s ‘Shiva Trilogy’ from Joseph Campbell’s hypothesis of Monomyth or all the more decisively The Heroes’ Journey in seventeen phases as depicted in Campbell’s The Hero with a Thousand Faces. The investigation means to demonstrate how the primary structure of Campbell’s hypothesis on Hero’s Journey can be connected with some unobtrusive changes even to the examination of present day and contemporary works this way.

Keywords: Amish Tripathi, Shiva, Books.

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